Enfamil LIPIL adds soy
This article was originally published in The Tan Sheet
Executive Summary
Enfamil ProSobee LIPIL - soy infant formula fortified with nutritional oils DHA, ARA - began shipping Dec. 3, Mead Johnson says. ProSobee will be available in ready-to-use, powder, concentrate forms, BMS division says. As with other LIPIL products, ProSobee is priced 15% higher than non-fortified formulas. Ross Products also plans to launch a fortified soy formula this month (1"The Tan Sheet" Nov. 4, 2002, In Brief)...