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Menopause remedy sales

This article was originally published in The Tan Sheet

Executive Summary

Drugstore.com sales of supplements for menopause symptoms during third week of July jumped 47% over average weekly sales for the year, company says in first edition of the Health & Beauty Index. Increase followed release of Women's Health Initiative findings questioning safety of hormone replacement therapies, and supplement makers have since stepped up PR efforts touting their products as HRT alternatives (1"The Tan Sheet" July 29, 2002, In Brief). July sales on drugstore.com of GSK's Remifemin jumped 46% from June levels; other top-selling brands included J&J Personal Products' Healthy Woman, Pharmavite's Nature's Resource Soy Balance. E-tailer's new monthly index measures U.S. population trends, attitudes through health and wellness purchases...

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