Quigley
This article was originally published in The Tan Sheet
Executive Summary
Cold-Eeze marketer debuts new stick gum delivery form for homeopathic cold remedy zinc gluconate glycine; product contains same dosage and formula as Cold-Eeze lozenges. Boxes of 20 cinnamon gum sticks will ship at end of August and carry a suggested retail price of $4.99. No ad support is planned at this time