Bayer Escapes China Slowdown While Integrating Consumer Product Businesses
This article was originally published in The Tan Sheet
Executive Summary
OTC allergy remedies, contraceptive pills and skin care help Bayer continue its growth momentum in China despite an economic slowdown. Integrating OTC and TCM brands from local firm Dihon and global pharma Merck & Co., Bayer forecasts a smooth ride ahead.