Schiff
This article was originally published in The Tan Sheet
Executive Summary
The company has redesigned its probiotic acidophilus supplement into smaller, easy-to-swallow tablets with 1 bil. live cells guaranteed through the life of the digestive aid. The improved product will be available at grocery stores, mass retailers and drug stores nationwide in 100-count and 250-count bottles. Schiff has also added theanine to Melatonin Plus. The ingredient, Schiff says, promotes stress relief and a more restful sleep. Schiff Melatonin Plus will also be available at grocery stores, mass retailers, and drug stores, in 120-count and 180-count bottles."Consumers who take the time to read the label will recognize the superiority of both reformulated products, VP-marketing Brian Colin says...