Atkins net carbs
This article was originally published in The Tan Sheet
Executive Summary
FDA is "not generally objecting to additional quantitative 'net' carbohydrate-type statements that are truthful and not misleading," the agency states in a Sept. 15 letter to Unilever. The letter was written in response to Unilever's December 2004 request that the agency investigate the food labeling claim "Net Atkins Count." In its December letter, Unilever requests that FDA "act promptly to prevent this claim from being used," as the claim is "misleading to consumers who do not usnderstand what the word "Atkins" means or who otherwise misinterpret the claim"...