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CRN lobbying effort

This article was originally published in The Tan Sheet

Executive Summary

Trade group fact sheet explaining health, financial benefits of daily multivitamin use sent to more than 500 Congressional offices on May 12. 1Multivitamin fact sheet represents first in a series of such letters that will be sent monthly to Hill staffers; next fact sheet will feature calcium supplements. CRN has initiated campaign to educate Congress on supplements and to counter negative image of industry conveyed by mass media. Trade group aims to remind Congress members and their staff that supplement industry can be regulated adequately under DSHEA and contributes many products that are beneficial to public health. Each fact sheet will carry the slogan: "DSHEA: It makes sense...Let's make it work"...

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