Avon Bug Guard Plus Claims Revision Planned Following NAD Inquiry
This article was originally published in The Tan Sheet
Executive Summary
Avon's future ad claims comparing Skin-So-Soft Bug Guard Plus insect repellent with S.C. Johnson's OFF! Skintastic IV will be modified to reflect the "conditions under which parity was demonstrated," the direct seller told the National Advertising Division of the Council of Better Business Bureaus