EFFIE awards
This article was originally published in The Tan Sheet
Executive Summary
Ad firm Campbell Mithum (Minneapolis) wins gold for CNS' Breathe Right nasal strips "On the Nose" campaign, New York American Marketing Association announces June 7. Established by NYAMA in 1968, EFFIE awards recognize "creative achievement in meeting and exceeding advertising objectives." Novartis agencies dominate silver awards in health aids category as Jordan, McGrath, Case & Partners/Euro RSCG wins for TheraFlu "Instant Comfort. Powerful Relief." campaign and Grey Worldwide for Lamisil AT "Strength, Speed, Endurance"