Natrol, Weider New Products Launch To Offset Declining Revenues
This article was originally published in The Tan Sheet
Executive Summary
Natrol spent roughly $15.4 mil., or 17.6% of net sales in 2000, on retailer incentives such as slotting fees, co-op advertising and rebates in mass outlets, according to the firm's recent 10-K filed with the Securities & Exchange Commission.