Weider
This article was originally published in The Tan Sheet
Executive Summary
Schiff Move Free Joint Care Bar to hit retail shelves by May. Each bar contains glucosamine and chondroitin and is available in chocolate crunch or apple cinnamon flavors, Weider says. With the introduction of the Move Free bar and a Jan. 28 FSI promoting a contest for a free cruise, Weider is looking to boost sales and recover from a 41.8% fiscal second quarter sales drop for the Move Free line (1"The Tan Sheet" Jan. 15, p. 12). Move Free easier-to-swallow gel caps also will reach stores in May