Coppertone Kids Adding Sprays To ColorBlock Sunblock In March
This article was originally published in The Tan Sheet
Executive Summary
Schering-Plough continues to spritz the sun care scene by adding four more sprays, two of which are positioned to children. Coppertone Kids ColorBlock Disappearing Blue Sunblock Spray SPF 30 and Coppertone Kids Spray 'n Splash SPF 30 "offer the only six-hour waterproof protection in a spray," the company claims. The 8 oz. bottles, debuting in March, cost $9.49 each.