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This article was originally published in The Tan Sheet
New Pepcid AC dosing directions advising use 15 minutes before consumption of heartburn-inducing foods or beverages may help defend the product against comparative ads by other OTC H2 antagonists, also recently relabeled with similar dosing directions. J&J/Merck's efficacy supplement to its NDA for OTC famotidine 10 mg was approved by FDA Nov 9.
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