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Hogil v. Care Technologies

This article was originally published in The Tan Sheet

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Executive Summary

False advertising lawsuit settled to the companies' "mutual benefit and satisfaction," according to a statement agreed to by both parties. Terms of the settlement were not disclosed. In its complaint, filed March 4, 1997 in White Plains, N.Y. federal court, Hogil, the marketer of the A-200 line of lice treatment, alleged advertising, packaging, product inserts and promotional materials for Care Technologies' Clear lice treatments were "false and misleading" ("The Tan Sheet" Sept. 22, 1997, p. 7)...

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