Jones Products discontinues ad claims for boron supplement following NAD review.
This article was originally published in The Tan Sheet
Executive Summary
JONES PRODUCTS AGREES TO DISCONTINUE AD FOR BORON SUPPLEMENT following a decision by the National Advertising Division of the Council of Better Business Bureaus. NAD announced in a March 19 Case Reports that Jones Products International did not appropriately substantiate claims in the print ad. The ad was challenged by Anabolic Chem Labs, which markets a competing boron product.