Ortho planned Renova tie-in with outside cosmetic line in 1990, former exec Riley testifies.
This article was originally published in The Tan Sheet
Executive Summary
ORTHO PLANNED RENOVA TIE-IN WITH OUTSIDE COSMETIC LINE IN 1990, according to the recent testimony of former Ortho Dermatologics Division President Lester Riley. During Nov. 22 testimony in a Newark federal court, Riley discussed an October 1990 internal company document. "It's part of a whole program with a cosmetic company to develop a line of cosmetic products to go hand-in-hand with Renova," he said. The program was designed "to educate not only the physicians, but also...the consumer when we brought out Renova."