Ross OTC infant formulas will carry immunization message beginning in January.
This article was originally published in The Tan Sheet
Executive Summary
ROSS PRODUCTS' OTC INFANT FORMULA LABELS TO CARRY IMMUNIZATION ALERT as part of a public awareness campaign recently undertaken by the division of Abbott Labs. According to Ross, the campaign is intended to address "the growing need for public/private partnerships to increase awareness about fully immunizing children by the age of two."