McNeil
This article was originally published in The Tan Sheet
Executive Summary
Begins shipping Tylenol Flu Nighttime in gelcap and hot liquid powder form in late July. The gelcaps come in blister packs of 10 and 20 with suggested retail prices of $2.99 and $4.99, respectively, while the hot liquid form is available in cartons of six one-dose packets for $3.99 suggested retail. McNeil said the launch will be supported with an "aggressive" ad campaign to debut at the beginning of the cold season