Schering-Plough
This article was originally published in The Tan Sheet
Executive Summary
Will support its recently introduced one-ounce Afrin Sinus Extra Moisturizing formula ("The Tan Sheet" March 21, In Brief) with exclusive TV ad support beginning in October, the company said. Schering will also continue brand "umbrella" TV and radio support for its two new Drixoral line extensions, Drixoral Cough & Congestion Liquid Caps and Drixoral Cough & Sore Throat Liquid Caps, in the fall