NitroMed creates VP-sales
Executive Summary
NitroMed names Bristol-Myers Squibb VP-Private Sector Strategy & Accounts Gerald Bruce to the new position of VP-sales. Bruce's focus will initially be on the uptake of BiDil, the company's first marketed product, which launched in July 2005. At Bristol, Bruce worked in the managed care arena with responsibilities in formulary placement and sales. He also led multi-regional cardiovascular and metabolic sales at Bristol and worked as a product director for Johnson & Johnson...