Cardinal data collection will allow 24-hour launch tracking using Kmart, Medicine Shoppe info.
Executive Summary
CARDINAL DATA COLLECTION FROM PHARMACY AFFILIATES WILL ALLOW LAUNCH TRACKING "on a 24-hour basis," Chief Operating Officer John Kane told the Bear Stearns health care conference in New York City Sept. 9. Cardinal's relationships with the Medicine Shoppe pharmacy franchise, the Leader voluntary network and Kmart (for which Cardinal owns the pharmacy inventory) means that the wholesaler will "be able to tell on a 24-hour basis the manufacturer how their product is doing in the marketplace, which is very significant for new product launches."